Swiss AI job market is expanding rapidly
The number of Swiss job postings related to AI has risen by 32% year on year. Growth is being driven primarily by SMEs and the public sector.
In Switzerland, year-on-year, the number of job advertisements related to artificial intelligence (AI) increased by 32% according to a SWI swissinfo.ch report dated 8 October . The growth is being driven primarily by small and medium-sized enterprises and the public sector. However, alongside the rising demand for AI-related roles, data has also emerged indicating a decline in entry-level office and digital positions.
SMEs and the public sector are driving the growth
In the year preceding the October report, small and medium-sized enterprises, or SMEs, together with the public sector, advertised nearly 5,000 AI-related positions in Switzerland. SWI swissinfo.ch identifies these as the main drivers of the growth.
The growth indicator cited in the report is a national figure and relates to the number of job advertisements. It does not measure changes in the number of positions actually filled or people employed: the increase in job advertisements and the number of hires made are different indicators.
Earlier annual data also showed strong demand. According to PwC Schweiz’s “2026 AI Jobs Barometer” survey, 25,000 AI-related job advertisements appeared in Switzerland in 2025, a record figure. The number of advertisements rose by 9,000 that year, SWI swissinfo.ch reported separately. This annual dataset for 2025 should be distinguished from the annual growth indicator published in October.
A different trend is visible for entry-level positions
Alongside the growth in AI-related job advertisements, the number of junior, meaning entry-level, office and digital positions to be filled has fallen by 32% since 2022 a Beobachter report according to.
The publication attributes the decline to AI increasingly taking over entry-level research, data analysis and copywriting tasks. This is the explanation identified by Beobachter; the two datasets relate to different groups of occupations and periods. The rise in AI job advertisements therefore does not automatically mean that the number of opportunities advertised for career starters is growing.
Sunrise is also considering restructuring its workforce
The possibility of automation-related restructuring has also emerged at company level. The Blick report of 11 October states that Sunrise is considering eliminating or restructuring up to 450 full-time positions in Opfikon, located in the canton of Zürich due to the increased introduction of AI and automation.
The report concerns a measure still under consideration, not an implemented redundancy programme. The figure is a company example, not nationwide labour market data, and the possible measures include both eliminating the positions concerned and restructuring them.
Sources
SWI – the expansion of the AI job market and the role of SMEs
Blick – the restructuring in Opfikon being considered by Sunrise
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In Brief
The number of Swiss job postings related to artificial intelligence has risen by 32% year on year, driven primarily by SMEs and the public sector. At the same time, the number of junior office and digital jobs has fallen by 32% since 2022, according to Beobachter.
Key Takeaways
- The number of Swiss AI job postings increased by 32% year on year.
- In the year preceding the October report, SMEs and the public sector together advertised nearly 5,000 AI-related jobs.
- According to PwC Schweiz, 25,000 AI-related job postings appeared in Switzerland in 2025.
- The number of junior office and digital positions has fallen by 32% since 2022, according to Beobachter.
- Sunrise is considering eliminating or restructuring up to 450 full-time positions in Opfikon due to AI and automation; this is not a completed redundancy programme.
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